360 Degree Video Opportunity

January 23, 2017By Steven Poe

Just a few months ago I blogged about how the 360 degree video opportunity was 70% higher CTR (click through rates). That was then based on statistics from Google and YouTube 360 Video. Now in January 2017 results from YuMe, Inc. (NYSE:YUME), a leader in brand video advertising software and audience data, we get insight … Read More

VR Production for Education and Training

September 28, 2016By Steven Poe

In this VR production article learn and see samples of how virtual reality educational tours are enhancing learning and training. VR and AR for education and training is one of the best use cases for this innovative new media. VR production is ready to implement now. I believe AR will have an edge over VR … Read More

Will this change commercial automotive advertising?

August 19, 2016By Steven Poe

Commercial automotive advertising with photography and filmmaking has always been a challenge for new car releases. Shooting a hand built prototype before the real production car became available was the method. The prototype cars are expensive to build and transport to production studios a year before the consumer car model launches. I can tell you … Read More

7 Best VR Videos You Can View Now

July 13, 2016By Steven Poe

Virtual realty productions are in full swing all around the globe. New virtual reality production companies are formed everyday it seems. Around here near Silicon Valley and San Francisco there are VR Meetups almost daily. The last I counted there are 51 unique Meetup groups ranging the full spectrum of topics, styles and technologies. I’ve … Read More

360 Redwoods Virtual Reality

June 7, 2016By Steven Poe

All the recent buzz about virtual reality is great to see. I love shooting and producing 360 video projects, although working as a VR Producer for over ten years, I miss the super high resolution from 360 VR panoramas. The kind of images with life like touch and feel. I’ve been out doing some high … Read More