The purpose of this learning module is life long web site fitness; long term sustainable link generation, fine tuning keywords, and adding relevant content as the process necessary to achieving high search engine ranking. This process continues for the life of the web site. Search engine placement must be checked regularly and if placement slips, the site must be fine tuned and re-submitted.

Like most people, when you start an exercise program it is tempting to leap right into the main event. SEO is no different. You will want to jump right in and start tweaking your text and meta tags. Just like any marketing or advertising campaign you must know your target audience and demographic, while developing your keywords and keyword phrases. Do the research! If you don't go the extra mile with this you might end up with awesome search engine ranking and performance for keywords with little or no request.

After Search Engine Submission, check every week or so by using Marketleaps keyword verification tool. Be prepared, some search engines and directories will take as long as three months to list your site. Then after three months if your site is still not listed in the first three pages of the top search engines, go through the process of optimizing your site, re-submit and try again.

Remember! Link popularity will help substantially the chances of your site being crawled and listed. For example; if the number one site on Google for your subject area has an outgoing link to your site the chances are very high that Google will crawl your site too.

http://www.marketleap.com/verify/default.htm